Rami Al Ali, the Syrian designer, debuted at Paris Haute Couture Week as a guest member, becoming a new brand on the official schedule for the Fall/Winter 2025 edition.
This collection marks the brand's first official haute couture collection since joining the Haute Couture Association, marking the official recognition of its Middle Eastern design prowess by international authority.
This is not only a milestone in his career, but also a historic debut for Middle Eastern fashion on the international stage. His work, with its restrained strength, embodies femininity, resilience, and powerful energy—a fitting tribute to femininity.
Entitled "Guardians of Light – The Living Craft of Damascus," this collection is a poignant tribute to Syria's rich artisanal traditions. Working in partnership with the Syrian Crafts Council, Al Ali delved deeply into Syria's rich cultural heritage. Drawing inspiration from the ancient architectural ornamentation of Damascus, the designer incorporated exquisite geometric patterns and intricate carved elements into the garments through embroidery, printing, dyeing, and draping. The designs were inspired by the traditional textile crafts of Aleppo and the ruins of the ancient city of Palmyra.
Rami Al Ali showcased exceptional craftsmanship in this collection. The brand employed multi-layered laser-cut silk tulle, heavily beaded, and arranged crystals to create a fluid, liquid-like sheen, emphasizing the meticulous attention to detail and artistry.
A golden gown, woven with long silk threads to create a geometric pattern inspired by traditional Mashrabiya grids, evokes Syria's rich history and traditions. The asymmetrical design, with its hidden shimmering gold motif, incorporates the intricate beauty of Syrian home mosaics into the sculptural side pleats.
On the Paris runway, Rami Al Ali's creations became more than just a fashion showcase; they became a symbol of the Syrian cultural renaissance.
His designs transformed the geometric patterns and traditional embroidery of Damascus's ancient architecture into golden patterns and delicate pleats on modern gowns.
Those dresses, woven with gold thread and encrusted with crystals, not only shone in the Paris show lights but also reflected the cultural memories passed down through generations of Syrian artisans.